During Amazon’s October “Prime Big Deal Days,” Samsung’s Frame Pro TVs have dropped to their lowest-ever prices. The 65-inch model now sells for about $1,797.99 (a $402 discount), while the 75-inch version is discounted by about $1,400, bringing it to $2,197.99. These offers mark a rare opportunity to grab a premium TV with art-style flair at a significant markdown.
Background: The Frame Pro Appeal
Samsung’s Frame series has long combined display technology with aesthetic design. When not in use, these TVs display artwork or personal photos—essentially turning your screen into framed digital art. The “Pro” variant leans further into this vision: it features a matte QLED panel that reduces glare, and a Wireless One Connect Box that handles most connectivity off-screen to minimize visible cables.
However, customization comes at a cost. To access the full catalog of art in “Art Mode,” users must subscribe to Samsung’s Art Store for around $50 annually. Despite that, the blend of form and function has made Frame Pro models desirable for style-conscious buyers.

What’s Included & What to Know
When buying the discounted Frame Pro TVs, here’s what you get—and what to watch out for:
- The 65-inch and 75-inch sizes both include the frame-style bezels and support for wall mounting or a stand.
- The matte display delivers a more artwork-like appearance in Art Mode, albeit at the expense of some vividness compared with standard QLEDs.
- The wireless connection box (which handles extra ports and HDMI) helps with clean aesthetics, though it may introduce minor latency—something to keep in mind for fast-paced gaming.
- While the TV offers edge-to-edge video in regular use, the bezel frames reappear when in art display mode.
These features combine to make the Frame Pro appealing to both tech enthusiasts and interior design fans.
Expert Insight & Analysis
These Prime Day prices suggest Samsung and retailers are confident the Frame Pro will sell at these levels—and perhaps lower than many expected so soon. The steep discount might push buyers who were hesitating over the yearly art subscription or the relatively premium design to commit.
Still, the requirement for an ongoing subscription means it may not appeal to everyone. Some buyers might prefer TVs that offer outstanding image quality out of the box without needing extra costs. The tradeoff here is clear: you’re paying partly for the design experience, not just the specs.
In a broader sense, this sale reinforces how “display as art” is becoming more mainstream. TV makers are no longer just fighting over resolution or brightness—they’re contending over how a screen fits into a living space. In that battle, the Frame Pro has a strong visual advantage.
Impact & Takeaway
The Amazon October Prime Day deals push the Samsung Frame Pro TV into a more accessible range for buyers seeking both tech and elegance. The new price thresholds—$1,797.99 for the 65-inch and $2,197.99 for the 75-inch—are among the lowest ever for these models.
If you’ve been wanting a high-end TV that doubles as decor, this is one of the better chances to make that jump. Yet be mindful: your enjoyment of it will depend not just on specs, but on how much value you place in aesthetics and willingness to pay for art mode access.
In sum: for design-forward buyers, these deals make the Frame Pro a very tempting option. But for pure performance seekers, there remain strong alternatives without the subscription overhead.